The site for single items, studio moves and marketplace pickups
Small-move customers want two answers fast: can you do it this week, and roughly what will it cost. The site has to give a clear rate, take a photo, and let them call you with one tap.
Owner-drivers and small crews doing studios, single items and pickups
This build is for one or two people and a van or small truck, doing studio moves, share-house rooms, single items and marketplace pickups. If you answer enquiries between jobs from the driver's seat, this is your page.
Your customers are renters, students and people who just bought a couch online. They have one fridge to shift or a studio to empty, and they are watching the price.
The published numbers show why they shop around. What's The Damage puts two movers and a truck at $100-$180 an hour2 across Australia, and a whole 1-bedroom local move at $300-$7002. For a single item, the customer is weighing your minimum charge against borrowing a mate's ute.
That means your site has to be quick. A short form, a clear rate, a photo upload and a phone number they can tap. A long form built for family homes loses these customers on the second screen.
Many small operators run on a Facebook page and marketplace ads, and that can work. A website adds the part those don't: showing up when someone searches Google for a small removalist in their suburb. Google indexes the mobile version1 of a site, so it has to work well on a phone.
Four faults that cost you small move work
You never see these happen. You see the result: a board with two jobs on Friday when it should have five, and no idea which enquiry went elsewhere.
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Fault
The business lives on a Facebook page and a marketplace ad.
What your site does instead
A site of your own that shows up when someone searches for a small removalist in their suburb, and shows customers you are a real, established operator.
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Fault
There is no rate anywhere, so every enquiry starts with "how much?".
What your site does instead
A rates page people understand in five seconds: your hourly rate or minimum, what it includes, and what costs extra.
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Fault
The quote form asks four-bedroom questions for a one-couch job.
What your site does instead
A short form with a photo upload: what is moving, from where to where, stairs or a lift, and when. Easy to finish with one thumb.
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Fault
Nothing says where you will go or what you won't move.
What your site does instead
An areas page with any travel charge, and a plain "what we don't move" list, so a piano an hour away doesn't eat your afternoon.
What the site has to prove before anyone rings
A rate people understand in five seconds
Your hourly rate or minimum charge, what it includes (you, a helper, the van, blankets and straps), and what costs extra. If you quote per job, the page gives examples of the jobs you do and says how you work out the price.
Being clear here filters out enquiries that were never going to book, which matters when you are the one answering the phone between jobs.
Photo upload on the form
A photo of the couch and the stairs beats three messages back and forth.
Where you will and won't go
The suburbs you cover and any travel charge, so a job an hour away doesn't eat your afternoon.
The pages on your job sheet
A typical layout for this kind of work. Yours is built from the jobs you take and the detail you send us, so anything you have nothing to say about is left off instead of padded out.
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Home What you move, where, a tap-to-call button and the short quote form
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Small moves Studios, share-house rooms, student moves
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Single items Fridges, couches, washing machines, beds
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Marketplace pickups Collecting items bought online, and what the buyer needs to arrange
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Rates Your hourly rate or minimum charge, and what it includes
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Areas Where you will go, and any travel charge
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What we don't move Pianos, pool tables or anything you refer elsewhere
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Get a quote The short form, with photo upload
Quote form, loaded for a small move
What is moving
A short list, or "studio contents"
Photos
A picture of the couch and the front steps answers what typing never will
Pickup and drop-off
Suburbs, and whether it is a marketplace pickup
Stairs or lift
Decides whether you need a second person
Help loading
Can the customer lift the other end, or do you bring a helper
When
Today, this week or a set date
Asked by man with a van and small moves
Read next: Website or Facebook page: what a removalist really needs.
The plan behind it does not change from one mover to the next: the price, and what is on board.
Is a website worth it for a one-van business?
It depends where your work comes from. If every job comes from marketplace ads and word of mouth, a simple site mostly helps people check you are real. If you want work from Google searches for small removalists in your area, you need somewhere those searches can land, and a Facebook page rarely is that place.
Can customers send photos through the form?
Yes. For single items and small moves, a photo upload is the most useful field on the form. You see the couch, the doorway and the stairs before you give a price.
Should I show a price?
For small jobs, a clear starting price or minimum charge helps. Someone shifting one couch is decided by the number, not the paragraph around it. Show what the rate covers so nobody argues at the kerb.
Marketplace buyers often don't know the seller's address or access. Can the form cope?
Yes. The form marks the job as a marketplace pickup and asks the buyer to confirm the seller's suburb, stairs and a contact number before you head out. That saves a wasted trip.
I also do rubbish removal. Can that go on the site?
Yes, on its own page, so it doesn't confuse people looking for a mover. Only services you actually provide go on the site.
Is the plan too much for a small operator?
That is a fair question. The choices page weighs the plan against building one yourself and against staying on a Facebook page. If your work already comes from ads and referrals and you have no interest in search, we will say so on the call.
The plan, in six lines
Identical for every kind of removal business. The pages and the quote form are what change.
Monthly
A$249 a month, GST may apply
Setup
A$499 once, for building the site
Live
Within 14 days of receiving your complete content
After launch
Hosting, SSL, security updates, up to 5 content edits a month and a monthly enquiry report
Term
12-month minimum, then month to month
Not included
Paid ads, logo design, writing your content, domain registration fees
Is a site worth it for one van?
Book a 20-minute call. Tell us where your jobs come from and what you charge. If a website won't earn its keep for a business your size, we tell you that too.
A$249 a month, A$499 setup, GST may apply. The price in full
We build and look after websites. We are not a removal business, and nothing we write for you is advice about moving, lifting or insurance cover.